Wednesday, September 8, 2010

I call this one "Save Money On Ink"

This ad for Office Max jumped out at me because I am always trying to "save money on ink".  I found this image in the 2008 edition of Graphis, a book dedicated to master graphic designs.  Of course, the scanner cut off the final part at the bottom that says Office Max, but that really is not the main point of interest to me.  The really interesting things that jumped out at me are, one; it takes quite a bit of ink to make a tattoo, two; the squid is holding money and a printer while squirting ink out into the water, and three; its a sensual design placed on a womans back.  This is humour, art, and sex all combined to make a great graphic design ad.

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